Post by account_disabled on Mar 6, 2024 22:37:09 GMT -5
The delivery market and activities dedicated to the delivery of food products is on the rise, even after the acute phase of the Covid-19 pandemic. For this reason we register the publication of new Google guidelines for food brands on various portals, such as Search Engine Land . new Google guidelines for food brands These solutions are dedicated to brands in the kitchen and home delivery sector who want to advertise themselves through local SEO techniques. This step is essential for companies useful to those who want to have lunch or dinner delivered to their home, but who do not have their own headquarters. Who is interested in this news? Google allows - thanks to this update of the guidelines - virtual food brands and delivery to have a company profile. So a Google Business Profile .
This step is decisive for being found with geolocalized queries both in the local Venezuela Phone Number pack of the SERP and in the maps. Previously it wasn't possible because this type of brand obviously doesn't have a physical location. Or has hybrid solutions. For example, we are talking about businesses that deliver to the customer's home , but do not provide service to customers at their own premises. Or who have shared kitchens. Google guidelines for food brands and delivery We must note that Google guidelines for food brands aim to simplify the relationship with customers and provide greater clarity. Food brands that share kitchen spaces must have separate permanent signs and only display the address if they offer pickup to all customers.
Home delivery companies must have a clear identity - as happens with the various Uber Eats, Deliveroo, Glovo - and if several companies have the same reference address a series of extra checks must be faced to avoid the confusion that would inevitably arise create. Google guidelines for food brands and delivery Remember that for Google, virtual kitchens are professional rooms for preparing and cooking food set up exclusively for home delivery via third-party services. These solutions are permitted but must be registered as an activity at the customer's home. This category includes home deliveries and mixed services. You can find all the other news on the Search Engine Land article . Click to rate this article! [Total votes: 0 Average: 0 ] AboutLatest Posts Riccardo Esposito Riccardo Esposito Copywriter at My Social Web Blogger for Serverplan, freelance web writer and author of My Social Web. I write every day.
This step is decisive for being found with geolocalized queries both in the local Venezuela Phone Number pack of the SERP and in the maps. Previously it wasn't possible because this type of brand obviously doesn't have a physical location. Or has hybrid solutions. For example, we are talking about businesses that deliver to the customer's home , but do not provide service to customers at their own premises. Or who have shared kitchens. Google guidelines for food brands and delivery We must note that Google guidelines for food brands aim to simplify the relationship with customers and provide greater clarity. Food brands that share kitchen spaces must have separate permanent signs and only display the address if they offer pickup to all customers.
Home delivery companies must have a clear identity - as happens with the various Uber Eats, Deliveroo, Glovo - and if several companies have the same reference address a series of extra checks must be faced to avoid the confusion that would inevitably arise create. Google guidelines for food brands and delivery Remember that for Google, virtual kitchens are professional rooms for preparing and cooking food set up exclusively for home delivery via third-party services. These solutions are permitted but must be registered as an activity at the customer's home. This category includes home deliveries and mixed services. You can find all the other news on the Search Engine Land article . Click to rate this article! [Total votes: 0 Average: 0 ] AboutLatest Posts Riccardo Esposito Riccardo Esposito Copywriter at My Social Web Blogger for Serverplan, freelance web writer and author of My Social Web. I write every day.